Social media

Engage / Interact

Facebook and Myspace are communication networking platforms. YouTube and Flickr are social media hosting platforms which allow the hosting and sharing of different media over the internet. Other emerging platforms include blogging sites, benchmarking and Podcasting.

The problem is...

People often don't have the knowledge, the time or the expertise to use and manage these new media platforms in an effective and meaningful way. The result is confusion.

How can we help?

We bring all these media platforms together. All information and interactions can then be accessed from one place. They are bought together like pieces of a jigsaw puzzle to make up one whole picture with everything integrated. This is effectivly what a mashup is. The mashup allows the user to both engage and interact with the information consolidated in one place.

We have expertise and experience in the setting up and management of these media platforms. We design and develop these media platforms so that they work in the best way suited to deliver the maximum benefit.

Words, pictures, videos, audio...

These are all powerful mediums. They convey a message and communicate people on different levels. We can integrate and manage these media platforms to achieve the desired results for you.

Commercial advantages

In today's financial climate it is important that everything is measurable and quantifiable. Well managed social media allows for measurable success and will be the difference between knowing your campaign is a success or just guessing.

Differentiation is vital...

It is important to stand out from your competitors and stay at least one step ahead. Social media technologies are becoming recognised as mass communication tools. Your aim must be to stand out from the crowd and to appeal to a much greater audience than your competitors.

Feedback, Feedback, Feedback... / Communication - it's a two way process

Information needs to be shared and people should be able to discuss, comment and review. Providing numerous ways to communicate improves interaction and ultimately provides more detailed feedback.

Keep it fresh & up-to-date

Online content gets tired, out of date and loses its impact very quickly. Social media is a better way to effectively manage content. We offer different management packages to keep your content up-to-date.

Using the latest web technology

Keeping up-to-date with web technology is time consuming. The web is evolving at an incredibly pace. We have ongoing research and development into the latest online technologies enabling you to stay ahead of the game.

Our process

What do we provide?

We provide the means for communication & interaction over the internet utilising social media and web applications.

The Social Influence process

Our aim is to keep up to date with all the online technical innovations. We asses how they can best be used for our clients succeed. It is important for us to have a good understanding of your short and medium term business goals. This enables us to tailor the specific solution to meet your specific individual requirements.

The following is our typical four stage process we adopt with all our new clients.

Decide

Conducting a detailed needs and cost-benefit analysis ensures that we will build the right package for you. Together we can decide what tools will work for you and what role we play in the design, implementation and management.

Design

The impact and action is vital. Our job is to design the end product in such a way that your online presence will be seen and heard in a meaningful way. This will help generate the revenue opportunities and messages to your clients that you need to manage and hopefully will grow your business.

Implementation / Integration

The process we adopt is seamless - from setting up accounts right through to the customised integration i.e. the mashup. This may result in us producing and managing your content if necessary.

Management

The on-going management of all these tools including keeping the content up-to-date, can be time consuming and require a certain level of technical expertise. We can manage this for you.

Bespoke for you...

We understand all businesses have different requirements and a different message to communicate. Therefore we work closely with you to decide what media options and what technology platforms to use.

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